American Hairstyle Inc.
American Hairstyle Inc.
Sinserstrasse 65
Cham, CH-6330
L.A. Hairstyles offers its clients trendy hairstyles, inspired by the hippest top-stylists in fashion-hotspot Los Angeles. And this at an unbeatably low price!
Background
• L.A. is one of the most important fashion and trend hotspots in the world
• The most famous actresses, models and entertainers live in L.A.
• The media constantly reports about celebrities’ looks and hairstyles; thus influencing the hairstyle choices of consumers all over the world.
• L.A. Hairstripes” is a particularly fast and easy method of hair extension, which is offered exclusively at L.A. Hairstyles. This method has been developed by professional hair stylists, who often do actresses’ hair on the sets of Hollywood movie productions.
Salon Services
• L.A Hairstlyes can give its clients the same trendy hairstyles that are worn by Hollywood stars – in a quick and uncomplicated way.
• Any desired hairstyle can be achieved, even if the client’s hair is too short or too thin. Lacking volume is easily supplemented with the L.A. Hairstripes method.
• All L.A. Hairstyles services provide an excellent price/performance ratio.
Target Goup
• Trend- and fashion-conscious women and men.
• Age group: mainly 15 – 40 years old
• Price-conscious consumers from all income groups
Price Position
• Aggressive prices, high value for the money spent. (lower to middle income range)
Locations
• City-Lagen with high population density and high volume of pedestrians
Salon Design
• Modern, simple design with “photo studio” ambiance
• Walk-in Service (number system)
• Size: approx. 100 – 150 sq.m.
• Approx. 10 – 20 chairs